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Route Upgrade | Sichuan Airlines Dubai = Chengdu Route Now Operates Daily

Starting from May 1st, Sichuan Airlines will increase the frequency of its Dubai = Chengdu route to one flight per day!Whether you want to explore the picturesque landscapes of the “Land of Abundance” (Chengdu) or experience the luxurious wonders of the “Desert Miracle” (Dubai), Sichuan Airlines makes your dual-city journey easy and seamless In addition to direct flights from Dubai to Chengdu, Sichuan Airlines also operates a Dubai = Yinchuan route every Thursday, giving you even more travel options Let’s first experience the unique charm of Sichuan together!And travel through magnificent Sichuan and explore the mystical Land of Abundance Relaxing Holiday Journey: Sichuan Airlines Travel through the Land of Abundance, Chengdu,the Liquor City of Luzhou,the First City on the Yangtze River, Yibin,and Mianyang, the City of Science and Technology in China.Experience the diverse cultures of Sichuan’s cities. Chengdu Walk through Kuanzhai Alleys, sipping a bowl of 盖碗茶 (lidded tea) in a courtyard of gray bricks and dark tiles.Stroll through Jinguan Old Town, watching a Sichuan Opera face-changing performance in a quiet, historic street.Visit the Giant Panda Base to see the adorable national treasure up close.Or, explore Qingcheng Mountain, seeking wisdom, and admire the Dujiangyan Irrigation System.And don’t forget to try Chengdu’s famous street snacks for a true culinary adventure Luzhou In southern Sichuan’s Xiao Emei (Little Emei) in Xuyong, Luzhou, the majestic peaks and steep cliffs of Dan Mountain rise into the clouds.Below the mountain, endless terraced fields stretch for miles, creating a breathtaking landscape.It is recognized as one of the 100 most beautiful scenic photography locations in Sichuan. Yibin In the First City on the Yangtze River, explore Lizhuang Ancient Town, a national-level historic and cultural town rich in heritage.Or visit the Shunan Bamboo Sea, where you can marvel at endless bamboo forests and listen to the soothing whispers of rustling bamboo leaves. Mianyang Visit Jiuhuang Mountain to experience the mysterious culture and traditions of the ancient Qiang people.Explore Yuewang Tower, a renowned historic pavilion rich in poetry and literary collections.Travel to the hometown of Li Bai, where the memorial hall houses precious artifacts and rare calligraphy works of the great poet.Discover various architectural sites, sculptures, and stone inscriptions dedicated to Li Bai’s legacy. Snow Mountain & Ice Adventure: Sichuan Airlines When it comes to breathtaking landscapes, you can always trust Sichuan!Plateaus, lakes, grasslands, natural wonders, and cultural heritage—Sichuan has it all to satisfy your wanderlust King Gesar King Gesar is a legendary hero in the hearts of the Tibetan people and a mighty guardian deity in Tibetan Buddhism.When the snow-capped mountains and the illuminated Buddhist stupas shine together,all worldly concerns fade away Jiuzhaigou Jiuzhaigou is famous for its six wonders: alpine lakes, waterfalls, colorful forests, snow-capped peaks, blue ice, and Tibetan culture.It is known as a “fairy-tale world” and proudly holds the title of “King of Waterscapes.” The saying goes: “After visiting Jiuzhaigou, no other waters can compare.”This is a masterpiece of nature, where towering snow peaks, crystal-clear lakes, vibrant waterfalls, rushing torrents, and lush forests create a breathtaking landscape. Want to chase the warm sunshine? In the southwest of Sichuan,you’ll find spring-like sunshine all year round. Warm Sunshine Journey: Sichuan Airlines Xichang Known as the “Little Spring City,” Xichang is blessed with abundant sunshine.Hop on a small boat, feel the gentle breeze caress your face, and watch the golden sunset cast shimmering reflections on the water.As seagulls glide over the waves in the distance, a sense of pure serenity fills the air.

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China participates in the 22nd Sharjah Heritage Day

On February 12, to celebrate the 2025 Chinese Spring Festival, the China Cultural Center in the UAE was invited to participate in the 22nd Sharjah Heritage Days. Sheikh Sultan Al Qasimi of Sharjah attended the opening ceremony. Ten Chinese films, including My People, My Hometown, were screened during the heritage event, providing an opportunity for the people of Sharjah to understand Chinese culture through cinema. Teachers and students from the Arabic Language Department of Zhejiang Gongshang University set up a Chinese cultural exhibition booth, offering cultural experience activities such as calligraphy, painting, bead crafting, and Chinese folk music, allowing visitors to personally experience the charm of Chinese culture. The theme of this year’s Sharjah Heritage Days is “Roots,” featuring exhibitions of handicrafts, Arabic song and dance performances, traditional farming tools, and fishing net making, showcasing the UAE’s traditional cultural heritage. This year’s Sharjah Heritage Days event begins on February 12 and continues until February 23, with teams from 26 countries and 7 international organizations participating.

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“Happy Chinese New Year” Event Held at the UAE Diplomatic Academy

On February 11, 2025, the China Cultural Center in the UAE held a “Happy Spring Festival” event at the Anwar Gargash Diplomatic Academy in the UAE, celebrating the Year of the Snake together with the academy’s faculty and students. The academy’s exhibition hall was adorned with Chinese lanterns, Spring Festival couplets, Chinese knots, and auspicious snake decorations, creating a strong festive atmosphere. Centered around the theme of the Chinese Spring Festival, the academy’s students organized a variety of celebratory and interactive activities. Faculty and students watched the official promotional video for the UNESCO heritage application, Spring Festival—The Social Practice of Chinese People Celebrating the Traditional New Year. Student representatives introduced China’s rapid development—from the ancient Great Wall as a defensive structure to modern advancements in social media, automobiles, and technology—through an image exhibition. Additionally, students participated in a cultural quiz with prizes, engaged in fun Spring Festival games, and experienced Chinese culture in a relaxed and joyful setting. The China Cultural Center in the UAE also presented cultural and creative gifts themed around the Chinese Spring Festival to faculty and students, extending New Year blessings to the students of the UAE Diplomatic Academy. The Anwar Gargash Diplomatic Academy in the UAE is the “cradle” for training diplomats and foreign affairs professionals in the country. Named after former UAE Foreign Minister Anwar Gargash, the academy is chaired by Abdullah bin Zayed Al Nahyan, the UAE’s Deputy Prime Minister and Minister of Foreign Affairs, with Nikolay Mladenov (former Bulgarian Minister of Defense and Foreign Affairs) serving as Director-General. The academy enjoys a strong reputation in the Gulf region and boasts a faculty that includes several senior ambassadors and renowned scholars.

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The “Happy Chinese New Year” Temple Fair is being held on Al Maryah Island in Abu Dhabi.

On January 31, 2025, the “Happy Chinese New Year” temple fair was held on Al Maryah Island in Abu Dhabi. Attendees at the opening ceremony included Li Xiaodong, Counselor of the Chinese Embassy in the UAE; Ali, Senior Vice President of Mubadala Investment Company and Chairman of Al Maryah Retail Company; and Derek, Director of Real Estate at Mubadala Investment Company. In his speech, Counselor Li Xiaodong extended New Year greetings for the Year of the Snake to both Chinese and foreign guests. He noted that the Spring Festival, China’s most significant traditional holiday, is increasingly recognized and celebrated worldwide, including in the UAE, where the festive atmosphere is becoming more pronounced. Since its inaugural event in 2014, the Al Maryah Spring Festival Temple Fair has been a popular celebration in the UAE. China welcomes and supports UAE entities, represented by Mubadala Investment Company, in expanding cooperation with China, thereby contributing to the development of China-UAE relations. The annual Al Maryah Island New Year Temple Fair attracts a large number of both Chinese and international visitors, many attending with their families. Guests can savor traditional Chinese delicacies such as candied hawthorn skewers and soup dumplings, offering both warmth and nostalgia. The event also features vibrant cultural performances, including stilt walking, lion dances, face-changing acts, and kung fu demonstrations, creating a festive and lively atmosphere. Additionally, visitors can take part in a variety of interactive experiences, such as crafting Chinese knots, making bracelets and sachets, sugar painting, tea ceremonies, and painting, allowing them to fully immerse themselves in the unique charm of Chinese New Year culture. / The Al Maryah Island Chinese New Year Temple Fair will be held from January 31 to February 2, 2025, at the AMI South Plaza. The event will take place daily from 4:00 PM to 10:00 PM.

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“Joyful Spring Festival · Sichuan Lanterns Light Up the World” Brightens Abu Dhabi’s Umm Al Emarat Park

On January 26, 2025, the “Joyful Spring Festival · Sichuan Lanterns Light Up the World” UAE tour kicked off at the beloved Umm Al Emarat Park in Abu Dhabi. The opening ceremony was attended by Zhou Biao, Minister Counsellor of the Chinese Embassy in the UAE, who delivered a heartfelt speech. The event was guided by the UAE China Cultural Center and Sichuan Cultural Industry Investment Group, and jointly organized by Sichuan Zhuhong Lantern Cultural Art Co. Ltd. and the Middle East Chinese Academy. Highlights of the Lantern Exhibition The exhibition features three captivating themes—“Flavors of Chinese New Year,” “Heritage of China,” and “Impressions of China”—combining traditional half-relief lantern-making techniques with modern design concepts. Iconic elements such as dragon and lion dances, Spring Festival couplets, red lanterns, pandas, Sanxingdui relics, Du Fu’s poetry, Sichuan opera face-changing, Shu embroidery, and oil-paper umbrellaswere crafted into intricate lantern displays. Alongside these installations, bilingual (Chinese and English) placards provided insightful explanations, enabling visitors to appreciate both the artistry and cultural essence of China. A Celebration of Culture and Friendship During the lighting ceremony, youth from the Middle East Chinese Academy performed Chinese songs and dances, symbolizing the warm friendship between the two nations. Performances of the Arabic oud, Chinese guzheng, and Sichuan opera brought an enchanting mix of cultures to the stage. The lively Chinese New Year Cultural Marketadded a festive touch, with interactive activities like Hanfu dressing, woodblock painting, paper cutting, and calligraphy attracting enthusiastic participation from UAE residents. Adding to the cultural exchange, the event hosted a “My Hometown and I” Chinese-Arab Youth Art Exhibition, showcasing over 100 paintings. These artworks reflected the young artists’ love for their hometowns and exchanged heartfelt invitations and blessings across borders. Event Duration The lantern exhibition will illuminate Umm Al Emarat Park until February 1, 2025, before moving to Dubai for the “Joyful Spring Festival Lantern Festival” on February 7, 2025. The tour aims to spread the joy of the Year of the Snake to a wider audience, sharing warm Spring Festival wishes with local residents and the Chinese community in the UAE. This unique cultural celebration highlights the growing friendship between China and the UAE, fostering mutual appreciation through the beauty of Sichuan’s lantern tradition and the essence of Chinese New Year.

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Joyful Spring Festival” Celebration Held at Ferrari World Abu Dhabi

On January 26, 2025, the “Joyful Spring Festival” celebration took center stage at Ferrari World Abu Dhabi, bringing the spirit of Chinese New Year to one of the UAE’s most iconic attractions. Over 400 guests, including Zhang Yiming, Chinese Ambassador to the UAE; Mohamed Abdalla Al Zaabi, CEO of Miral Group; and Tian Yanying, Deputy Inspector of the Shandong Provincial Department of Culture and Tourism, attended the event. A Festive Opening Ambassador Zhang Yiming extended New Year blessings to all guests, sharing his delight in celebrating the Lunar New Year at Ferrari World. He described the “Ferrari red” as a symbol of festivity, adding that experiencing the world’s fastest roller coasterinfused the celebration with passion and energy for the year ahead. He reaffirmed China’s commitment to strengthening cultural ties with the UAE by encouraging more tourism exchanges between the two nations. Cultural Performances by Shandong Art Troupe The event featured a spectacular performance by the Shandong Art Troupe, organized by the Shandong Provincial Department of Culture and Tourism and the UAE China Cultural Center. Themed “Joyful Spring Festival · Hometown of Confucius · Hospitable Shandong,” the show highlighted China’s rich cultural heritage withT:raditional music like “Flourishing Flowers” that showcased the vitality of the Shandong region and the timeless connections of the Belt and Road Initiative. Interactive Chinese New Year Experiences Ferrari World Abu Dhabi transformed into a celebration of Chinese culture with activities including:Traditional lion dances, ribbon dances, and Chinese cuisine. Event Duration The “Joyful Spring Festival” celebration began on January 25 and will continue until February 9, 2025, offering visitors a diverse and vibrant cultural experience. This collaboration between Ferrari World Abu Dhabi and Chinese cultural organizations highlights the strong cultural bond between China and the UAE, sharing the joy and traditions of Chinese New Year with local and international visitors alike.

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“Nihao!China” Chinese Ice & Snow Tourism Promotion Kicks Off in Abu Dhabi

On January 25, 2025, the “Nihao!China” Chinese Ice & Snow Tourism Overseas Promotion Season was successfully launched at the Sheikh Zayed Festival in Abu Dhabi, hosted by the UAE China Cultural Center. For the first time, this campaign partnered with the renowned Sheikh Zayed Festival, showcasing the rich and diverse ice and snow-themed cultural attractions of China. The event featured: The event successfully enhanced awareness of China’s winter tourism resources and encouraged local residents to explore the country’s unique ice and snow culture. About the Sheikh Zayed Festival Held in Abu Dhabi’s Al Wathba region, the Sheikh Zayed Festival is named in honor of the UAE’s founding father, Sheikh Zayed bin Sultan Al Nahyan. It is the UAE’s largest cultural heritage event, attracting over 1 million visitors annually from around the world. The festival offers a vibrant showcase of arts, traditions, and cultural heritage, providing a unique platform for visitors to learn about the UAE’s rich and colorful history. The partnership between “Nihao!China” and the Sheikh Zayed Festival highlights the deepening cultural exchange between China and the UAE, offering locals and international visitors an opportunity to discover and appreciate China’s enchanting ice and snow tourism.

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Grand Celebration: Chinese New Energy Vehicle Parade Lights Up UAE for Spring Festival 2025

On January 25, 2025, the “Warmly Welcoming Spring · Joyful Spring Festival” New Energy Vehicle Parade was held in Abu Dhabi and Dubai, UAE. The event brought together distinguished UAE royals, government officials, and Chinese diplomats, including Sheikh Zayed Festival Chairman Mohammed, Dubai’s Prince Maktoum, Emirates Airlines Vice President Prince Majid, UAE Minister of Economy’s Deputy Saleh, and Director of the Ministry of Foreign Affairs Energy and Sustainability Department Karkash. Chinese representatives included Zhang Yiming, the Chinese Ambassador to the UAE, Ou Boqian, Consul General in Dubai, and Tian Yanying, Deputy Inspector of Shandong Provincial Department of Culture and Tourism. Together, they attended the launch and conclusion ceremonies and enjoyed the exclusive “Joyful Spring Festival” performances. Dubai Parade Highlights In the afternoon, over 60 Chinese new energy vehicles (NEVs) from 13 leading Chinese automakers were showcased at the Dubai Equestrian Club. Each car bore the vibrant “Warmly Welcoming Spring · Joyful Spring Festival” and “Lucky Snake” designs, marking the Year of the Snake. Attendees, both local and international, enthusiastically explored features like test drives, virtual reality demonstrations, and festive giveaways, sparking curiosity about Chinese NEVs’ availability in the UAE and purchasing options. After a grand launch ceremony, a convoy of 40 NEVs departed along scenic boulevards, heading toward the Sheikh Zayed Festival in Abu Dhabi. Abu Dhabi Festivities In the evening, the NEV convoy arrived at the Sheikh Zayed Festival, where they formed an impressive display around the illuminated fountain square, featuring a central lighthouse adorned with the “Joyful Spring Festival” logo. Thousands of local residents eagerly participated in test drives and celebrated the event’s vibrant energy. The night culminated with a spectacular cultural performance, blending talents from the Shandong Art Troupe, UAE folk dance groups, and local kung fu teams. The celebration, attended by over 20,000 locals and international guests, concluded with dazzling fireworks that lit up Abu Dhabi’s night sky, sending heartfelt Year of the Snake Spring Festival wishes to the global Chinese community. This unique cultural and automotive collaboration not only showcased the technological excellence of Chinese NEVs but also highlighted the deepening cultural and economic ties between China and the UAE.

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2025 UAE “Happy Spring Festival” Series of Events Preview

To celebrate the Chinese New Year, guided by the Ministry of Culture and Tourism of China, and supported by the Chinese Embassy in the UAE and the Consulate General of China in Dubai, multiple “Happy Spring Festival” events will be held in Abu Dhabi and Dubai, UAE. 1.”Warm Welcome Spring · Happy Spring Festival” Chinese New Energy Vehicle Parade and Celebration 2. “Nihao!China” China Snow and Ice Tourism Overseas Promotion Season 3. “Happy Spring Festival” Ferrari World Theme Park Chinese New Year Celebration 4. “Happy Spring Festival · Sichuan Lanterns Shine Globally” Zigong Lantern Global Tour in UAE 5. Dubai Expo City Chinese New Year Concert 6. Abu Dhabi Al Maryah Island “Chinese New Year Temple Fair” 7. “With Lanterns as Medium · Talking Friendship” Lantern Festival 8. “Encounter Among Flowers” An Exquisite Assembly in the Song Dynasty

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UAE-China Cultural Center Celebrates Year of Robust Cultural and Tourism Collaboration in 2024

As the seasons change and the years advance, the UAE-China Cultural Center’s WeChat official account, established in May 2024, has quietly amassed a substantial following. Each click and interaction from its audience has reinforced the center’s mission, with its growth deeply intertwined with the support and engagement of its community. Standing at the threshold of a new year, the center reflects on the significant milestones of 2024, highlighting a year filled with vibrant cultural exchanges and collaborative tourism initiatives between China and the United Arab Emirates. Looking forward, the center envisions even greater achievements in fostering cultural ties and expanding tourism cooperation between the two nations. 1. “Joyous Spring Festival” Series of Events From January to February 2024, the UAE-China Cultural Center partnered with prominent cultural and educational institutions such as Ferrari Theme Park, the Louvre, Galleria Mall, Umm Park, the Middle East Chinese Academy, and Eton International Academy. Together, they hosted a variety of “Joyous Spring Festival” activities, including temple fairs, flash mobs, intangible cultural heritage experiences, and artistic performances. The center also supported the Central Ballet’s performance of “Guonian” in the UAE and facilitated the Xinjiang Song and Dance Troupe’s rendition of “Xinjiang is a Good Place” during Dubai’s grand “Joyous Spring Festival” parade. 2. Participation in the 2024 Arab Tourism Exhibition In May 2024, the center organized a Chinese delegation to showcase at the Arab Tourism Exhibition, promoting the theme “Hello! China.” Additionally, a memorandum of understanding was signed with Emirates Airline to collaboratively advance the promotion of Chinese tourism, strengthening bilateral tourism ties. 3. Supporting National-Level Art Troupes’ Inaugural Visits Throughout 2024, the center assisted the Chinese Embassy in the UAE in supporting the Central Ballet, China Symphony Orchestra, and Oriental Performing Arts Group. These national-level troupes made their first visits to the Gulf region, performing in key locations such as Abu Dhabi, Dubai, and Ras Al Khaimah, thereby enhancing cultural diplomacy and artistic exchange. 4. “A Beautiful Encounter Between Chinese Tea and Arabian Coffee” Event In June 2024, under the theme “A Beautiful Encounter Between Chinese Tea and Arabian Coffee,” the center hosted the “Tea and the World·Elegant Gathering” at the Arab Handicrafts House Museum. This event celebrated the harmonious blend of Chinese and Arabian traditions through tea and coffee ceremonies. 5. Comprehensive Performances in September September saw the organization of “Together at This Time·Hunan Appointment with UAE” performances in Abu Dhabi and Ras Al Khaimah. The center also promoted the “Together at This Time” project at the Burj Khalifa, the world’s tallest building. Additionally, a “Mid-Autumn Poetry Gathering” was held, featuring performances by Chinese and Arab children and culture enthusiasts, fostering shared cultural experiences centered around the “Mid-Autumn Reunion.” 6. “Hello! China – Million Tourists Mutual Visit Plan” Promotion In October 2024, the center held the “Hello! China – Million Tourists Mutual Visit Plan” promotional conference in Dubai. The following month, it organized participation from travel businesses across Gulf countries, including the UAE, Saudi Arabia, Kuwait, Bahrain, and Oman, in the 2024 China International Tourism Trade Fair, facilitating ground visits and enhancing tourism partnerships. 7. AGC Esports Competition and China Film Week November 2024 featured the hosting of China Film Week in Abu Dhabi and collaboration with the Ras Al Khaimah AGC All-Star Esports Competition. Utilizing multiple platforms, the center promoted the “nihao! china” brand, merging the realms of cinema and esports to engage a diverse audience. 8. 40th Anniversary of China-UAE Diplomatic Relations As a special supporting unit, the center partnered with the UAE Presidential Office National Projects Office to commemorate the 40th anniversary of China-UAE diplomatic relations. This celebration underscored four decades of strong bilateral ties and mutual cooperation. 9. Innovative Inbound Tourism Promotion Activities Throughout 2024, the center supported a variety of innovative inbound tourism promotion activities across the UAE, highlighting destinations such as Xinjiang, Hainan, Sichuan, Beijing, Dalian, and Hebei. Additionally, it facilitated the participation of Chinese enterprises in the GITEX Communications Exhibition and organized matchmaking events for key cultural and tourism enterprises and projects. The UAE-China Cultural Center’s comprehensive efforts in 2024 have significantly bolstered cultural understanding and tourism collaboration between China and the UAE. As the center looks ahead, it remains committed to fostering deeper cultural ties and exploring new avenues for cooperation, anticipating a future of continued growth and mutual enrichment.

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